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Meet the speaker:

Pete Lacey

VP Design,  


Pete Lacey Headshot

Pete Lacey is a product design leader with over 18 years of experience, currently VP of Design at Pleo ‚Äď Europe’s leading spend management tool. With a background in building and scaling design teams and products for startups, Pete has honed his skills in crafting solutions that customers love. In his spare time, he is building Behold, an AI-powered wildlife camera.

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Pete Lacey Headshot

Talks & Content

Pete Lacey is worried. As we rush towards rapid and cost-efficient software production, are we inadvertently settling for a landscape of dull functionalism? In this talk, Pete will explore what it means to build ‘soul’ into software. He will discuss the importance of crafting playful, joyful, and occasionally useless experiences that feel innately human ‚Äď even as human involvement in future development likely dwindles thanks to progressions in AI.

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