Meet the speaker:

Jeff Gothelf

UX Veteran & Author,

Jeff is the author of Sense & Respond and Lean UX, an internationally acclaimed speaker and organisational designer. Over his nearly 20 years in digital products and services Jeff has worked to bring a customer-centric, evidence-based approach to product strategy, design and leadership. Jeff has worked in various roles and leadership positions at iXL, Fidelity, AOL, WebTrends, and TheLadders.

Most recently, Jeff co-founded Neo Innovation (sold to Pivotal Labs) in New York City and helped build it into one of the most recognised brands in modern product strategy, development and design. As a principal in Neo’s NYC office, Jeff functioned as head of executive training, coaching, workshops and education. Jeff is regularly keynoting conferences, teaching workshops or working directly with client leadership teams across North America, Europe and Asia.

Talks & Content

2019

Sense & Respond: Continuously learning our way to better outcomes

The definition of ‘done’ for software has been focused on whether or not the software works as it was designed. This was relevant in a world of static software. Today, software is continuous.

2017

Hacking Your Tractor With Black Market Code

You’re in the software business. You may not realize it yet but it’s the only way you’re scaling in the 21st century. Whether you’re in retail, financial services or health care, no industry is immune. This includes agriculture.