The average turnover rate for salespeople in high growth startups is now 34%. You hire reps, ramp them, and a third of them make quota. A tale as old as time.
What gives? Startup revenue leaders think they need to tweak the go-to-market process or implement shiny new tech, but there is often a much deeper, foundational issue. Too many revenue teams lack culture, mission, and values. The result is quota-grappling-chaos and missed opportunities.
To succeed, salespeople must go beyond sales process compliance, beyond a sales playbook. In this talk, Sara will illustrate how defining the ‘how’ and ‘why’ of your early sales culture helps make the right thing easy to do.