Turing Fest - Tech Conferences & Events Logo

How to Find Product/Market/Story Fit Using a System for Customer Feedback

November 10, 2020

Paul Adams
SVP of Product, Intercom


 

Summary

For startups to grow, scale, and breakout, they need to find a very strong Product/Market fit. In other words, they need to find a great Market, full of healthy customers with unsolved problems, and then solve those problems with a great product. Nothing short of great in both is enough to succeed. And yet that is unfortunately not enough. 

Because almost all startups work in competitive markets, and they all need to generate a lot of demand to grow, they also need to persuade prospective customers that their solution is the best solution — and for that, they need to tell a great Story. 

The most reliable way to find Product/Market/Story fit is to build a system to take in, synthesise, and prioritise customer feedback, and to easily translate that into something that can help you make better, faster decisions on what you should build, market, and sell. This talk will explain how to do that.

 

The live experience

Get tickets to Turing Fest 2023!

Get front row seats to Europe’s best cross-functional tech conference.
Two days of inspiring talks, roundtables and networking with the brightest and best of the tech & startup world.

Share article:
Stay In the loop

Subscribe to our newsletter for exclusive content!

Get the content that’ll help you to grow your startup delivered to your inbox, every fortnight

By submitting this form you are consenting to receive marketing communications from Turing Fest. Read our privacy policy here.
Live experience

Get tickets for Turing Fest 2023!

Join 1000+ tech professionals for 2 days of learning at the UK’s leading startup event in Edinburgh on 28th-29th June.

You might also like...

You want to grow your business. The challenge: there are more channels and ways to grow than ever, VC funding is…
Randeep was parachuted into government at short notice and built the NHS Covid 19 app in just 6 weeks. It saved…
The rise of Product Operations was no accident, and while some questioned it’s relevance during and after the Pandemic, it’s becoming…
Never miss a thing

Sign up for exclusive updates

Be the first to know about upcoming events, news and ticket offers!

By submitting this form you are consenting to receive marketing communications from Turing Fest. Read our privacy policy here.

Don't Miss A Thing

Sign up for exclusive tech news & insights

Treat your inbox to expertly curated content and insights to help you build, grow and lead high-performing tech businesses.

By submitting this form you are consenting to receive marketing communications from Turing Fest. Read our privacy policy here.