Laura Jenkins is the Director of Small Business and Marketing Automation at FreeAgent, a leading accounting software provider. With over 25 years in finance and tech, including roles at global giants like Royal Bank of Scotland, Lloyds Bank, and Sony Mobile Communications, Laura brings deep expertise in customer growth, retention, and marketing technology. Driven by a passion for understanding people, she excels at translating customer insights into impactful marketing strategies that drive results across the funnel, leveraging data and technology to create seamless, personalised customer experiences.
A curious and influential leader, board advisor, speaker, and mentor, Laura is dedicated to empowering talented teams to achieve transformative change and deliver significant commercial value through enhanced customer experience and growth initiatives.