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Meet the speaker:

Katie Martell

Author,  

Woke-Washed

Katie Martell

Katie Martell is an unapologetic marketing truth-teller.

She is the author and producer of Woke-Washed, a book and documentary exploring the collision of marketing and social movements, and the author of Trust Me, B2B a short book about building long-term trust through marketing.

Named “one of the most interesting people in B2B marketing” and a top marketing writer on LinkedIn 3X, Katie turns her experiences as a CMO, technology entrepreneur, startup Director of Buzz and communications consultant into actionable, candid guidance for brands seeking to grow in a noisy, digital age.

Katie Martell

Talks & Content

2020
We live in an age of “woke” marketing: brands supporting social issues such as feminism, LGBTQ equality, racial justice and the environment. Whether tech or CPG, what a brand stands for is increasingly part of a buyer’s purchase criteria. 

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